Make your best impression within 30 seconds of reading. Think to yourself – ‘what will the hirer want to hear?’ and then tell them it!
Highlight all key information. However you do this, whether it is using bold, italic or something else, it is important that all key information is clearly and easily displayed as a hirer reading through CV after CV will not want to work to find what they want. Make their life easy!
Research further than just reading the job description! If you are applying to a company, read up on the company, maybe a case study of a big sale or the history of where they have come from. If you are applying to a school, where is it? How many pupils are there? Is it part of a trust? What are the students’ backgrounds? Have you read their most recent Ofsted report? Have you done anything in a previous role that would directly relate to this?
Present yourself as a problem solver…keeping it appropriate to the industry you are wanting to work in. E.g. What problems does a typical SBM face and what makes you equipped to deal with this. Include a brief example. This gives you something to build on in an interview.
Change your CV for every job you apply to. Look at the job specification and make sure you cover a range of the requirements without missing anything vital- but don’t lie! It will be obvious if someone has a generic CV and cover letter that they send out for any job. Having one catered for an application shows that you care about it and want it enough to put the effort in.